(Musos's Guide, May 4, 2009)
Single review
If image is nine tenths of a band, then The Mission District are truly a gift for record executives looking for the freshest faces around.
Five pretty boys with cheekbones that could slice and dice Zac Efron, these Montreal natives put the “eh” into “wahey!”. But enough about them being cute Canadians. To the music - it’s not all style over substance.
This terrific slice of radio-friendly 80s pop exhibits skills as razor-sharp as those cheekbones. Imagine a guitar pop sound which marries the tunefulness of Stephen “Tin Tin” Duffy with the smarts of Nick Lowe, and you’re en route to ‘Heartbreaker’.
Like A-Ha meeting The Killers in an all-ages indie disco, the vocal smacks of teenage repression, all angsty teen concerns and adolescent dramas: “I will break your heart tonight/Cos this is what we do” goes the chorus line, simply perfect for the Gossip Girl soundtrack.
Currently gearing up for a tour with Elliot Minor after a support sting with McFly, it’s pretty clear that The Mission District’s trajectory is straight down Main Street, Tweensville, but it’d be a shame to write them off as a teen dream.
Although tunefully bizarrely reminiscent of Fergie’s ‘Big Girls Don’t Cry’, throughout the singalong pop hit romps like a son of Busted, slick and over-produced, sure, but sweet, summery and insanely catchy.
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